Last updated: June 24, 2026
These Terms of Service ("Terms") are a binding legal agreement between you ("you", "your", "Member", or "User") and Apex Ecommerce Group LLC ("Apex", "we", "us", or "our"), the operator of the Apex learning platform and the related ecommerce mentorship program (collectively, the "Service"). The Service includes the Apex website and web application, the video lessons and course modules, homework submission tools, the product-test journal, weekly call (AMA) recordings, and any associated content, features, and communications.
PLEASE READ THESE TERMS CAREFULLY. They contain important provisions about how access works, what you may and may not do with our content, strict anti-piracy and content-protection rules, disclaimers (including that we make no guarantee of earnings or results), a limitation of our liability, and how disputes are resolved. IMPORTANT: Section 19 requires most disputes to be resolved by binding individual arbitration and includes a class-action waiver. Please read Section 19 carefully.
By logging in, accessing, or using the Service, and by checking the two consent boxes presented to you at sign-up (your agreement to these Terms and the Privacy Policy, and your separate acknowledgment of the content-watermark, traceability, and anti-piracy terms in Section 6), you agree to these Terms and to our Privacy Policy, which is incorporated here by reference. We record each acceptance, including the version of these Terms you accepted, the date and time, your IP address, and your device and browser, and we may use that record as evidence of your assent in any dispute or proceeding. When we materially change these Terms we update the version and ask you to accept again before you continue using the Service. If you do not agree, do not access or use the Service.
There is no strict minimum age to use the Service, except where a minimum age is required by applicable law. However, if you are under 18 (or under the age of legal majority where you live), you may use the Service only with the consent and supervision of a parent or legal guardian, who must agree to these Terms on your behalf and provide any signature or consent we require. By using the Service, you represent and warrant that:
The Service is not directed to children under 13. See Section 18 and the Privacy Policy for more on children's data.
Access to Apex is gated by Discord. To use the Service, you must (a) be a member of the Apex Discord server and (b) hold the paid "Member" role in that server. You log in to the Service using Discord (OAuth).
Payment and enrollment happen outside the Service. Payment and enrollment for the mentorship program are handled entirely outside the Service, through a separate process and a separate provider that we do not operate as part of the Service. The Service itself never collects payment and does not run the sign-up or sales process. After your purchase is completed through that separate process, a member of our team grants you the "Member" role in Discord, which is what enables your access to the Service. Your relationship with the payment provider, marketplace, or sales channel through which you paid is governed by that provider's own terms and is separate from these Terms. If a separate written purchase agreement applies to your purchase, see the order-of-precedence rule in Section 19.
Access is a license, not a sale of content. Your access to the Service and its content is a limited, personal, non-transferable, revocable license that exists only for as long as you hold the "Member" role. You are licensing access. You are not buying the videos, files, or any other content, and no ownership of any content transfers to you.
Your access and role are non-transferable. Your "Member" role, your seat, your purchase, and your access are personal to you. You may not sell, resell, rent, lend, gift, transfer, or assign any of them to any other person. Any attempted transfer is void, and we may revoke your access without refund.
Loss of the role ends access. If your "Member" role is removed, expires, or is revoked for any reason (including a chargeback, refund, violation of these Terms, removal from the Discord server, or a decision by us) your access to the Service ends, automatically and shortly thereafter. We may also suspend or terminate access directly through the Service. We are not required to give advance notice before access ends, although we will try to where reasonable.
No guaranteed duration. Unless a separate written agreement says otherwise, we do not promise that access will remain available for any specific length of time. What happens to your access if we discontinue the Service or if the business is sold or transferred is addressed in Sections 13 and 19.
Your Apex account is tied to your Discord account and, optionally, to a verified email address and a verified phone number used for account recovery and accountability (see the Privacy Policy). You are responsible for all activity that occurs under your account.
SMS verification. If you choose phone verification, we send a one-time code by SMS for verification and account-recovery purposes only, not marketing. Message and data rates may apply. You can get help or stop these messages by following the instructions in the message or contacting support; stopping verification messages may limit recovery options.
Subject to your compliance with these Terms and your continued "Member" role, we grant you a limited, personal, non-exclusive, non-transferable, non-sublicensable, revocable license to access and view the Service's content for your own learning.
What you may do. You may apply the knowledge, skills, strategies, and frameworks you learn to operate and grow your own business. Building and running your own commercial business using what you learn is the entire point of the program and is expressly permitted.
What you may not do. You may not reproduce, repackage, resell, teach, publish, license, or distribute the content itself (including the course videos, weekly call recordings, course structure, modules, frameworks, templates, swipe files, documents, and other materials) or use them to create or run a competing program, course, or platform. The line is simple: apply the teachings in your own business (allowed); copy, share, or resell the content (prohibited). All restrictions in Section 5 apply.
This Section is essential. Violating it can result in immediate termination without refund and legal action.
You agree that you will NOT, and will not attempt to, and will not help or permit anyone else to:
A. Copy, capture, or redistribute content.
B. Share or transfer access.
C. Misuse the Service technically.
D. Abuse community and submission features.
Consequences. A violation of this Section is a material breach. We may, at our sole discretion and (for egregious violations) without prior notice, suspend or permanently terminate your access and "Member" role, withhold or deny any refund, and pursue all available legal and equitable remedies, including injunctive relief, liquidated damages where applicable (Section 6), and recovery of damages and costs (including reasonable attorneys' fees) to the extent permitted by law. Because our content is watermarked and traceable to you (see Section 6), unauthorized copies can be traced back to the account that produced them. If you believe an enforcement action against your account was made in error, see the review process in Section 13.
You acknowledge, understand, and expressly agree that:
(a) Your identity is embedded in the content you view. Apex video lessons are protected by DRM and carry a per-user, visible, dynamic watermark that burns your Discord handle/identifier and a timestamp directly into the video while it plays. To make this possible, your Discord handle/identifier and a timestamp are provided to our video-protection provider to render the watermark. Downloadable resources and images may also be individually stamped with identifying information tied to your account.
(b) Content is licensed to you personally and is traceable to you. All content is licensed to you for your personal use only, and any copy, recording, screenshot, or redistribution of it can be traced back to your account. Content traced to your account by its embedded identifier is presumed to have originated from your account, and you are responsible for it unless you can demonstrate otherwise.
(c) Recording, capturing, downloading, sharing, account-sharing, and redistributing are strictly prohibited. Doing any of these, by any method, including filming the screen with a separate device, is a serious violation of these Terms and may result in immediate account termination without refund and legal action against you.
(d) You authorize us to act on leaks. You authorize us to use the identifier embedded in any leaked content (your Discord handle/identifier and timestamp) to identify the source account and to support takedown notices (including under the DMCA; see Section 11) and reports to third-party platforms. You agree to cooperate, at your own expense, in removing any unauthorized copies that are traceable to your account.
(e) Liquidated damages. You and we acknowledge and agree that: (i) our course videos, weekly call recordings, frameworks, templates, and swipe files are high-value, proprietary content whose value depends on remaining exclusive to paying Members; (ii) the actual damages we would suffer from any unauthorized recording, capture, downloading, sharing, or redistribution of that content are, by their nature, uncertain and extremely difficult or impossible to determine with precision, because a single leak can spread without limit, can displace an unknown number of future sales of a high-ticket program, and can erode the exclusivity and reputation on which the program depends; (iii) the sum below is the product of the parties' good-faith effort to make a reasonable pre-estimate of the harm anticipated from such a breach as of the date you accept these Terms, and is not intended as, and shall not be construed as, a penalty, forfeiture, or punishment; and (iv) the sum is reasonable and proportionate in light of that anticipated harm and the price and value of access to the Service. Accordingly, for each separate proven instance of unauthorized recording, screen-capture, downloading, sharing, or redistribution of content in breach of Sections 5 or 6, you agree to pay liquidated damages of USD $50,000, in addition to injunctive and other equitable relief, to the fullest extent permitted by law. If a court or arbitrator of competent jurisdiction determines that this liquidated-damages provision is unenforceable, void, or inapplicable for any reason, then in lieu of liquidated damages we may instead recover our actual damages (including lost profits and the value of the misappropriated content), together with any other remedies available at law or in equity, and this fallback is severable from and survives the invalidation of the liquidated sum.
(f) Irreparable harm; injunctive relief. You acknowledge that unauthorized capture, copying, or redistribution of content causes irreparable harm for which monetary damages alone are inadequate, and that we are entitled to seek injunctive or other equitable relief (without the requirement of posting a bond, where permitted by law), in addition to all other remedies.
(g) No protection is perfect. We use strong, industry-recognized protection (DRM plus per-user watermarking), but we do not represent that any technology is 100% effective against every method of capture. The watermark and these Terms make unauthorized use traceable and actionable; they do not make it impossible, and you agree not to attempt it regardless.
By providing the separate, affirmative acknowledgment presented at sign-up, you specifically acknowledge and consent to (a) through (g) above, including the embedding of your identity into the content you view. We retain a timestamped record of this acknowledgment, including the date and time, your IP address, and your device/browser. You agree that this record may be used as evidence of your agreement to these Terms in any dispute, enforcement action, takedown, or legal proceeding. We may retain this record even after your account is deleted, as described in the Privacy Policy.
Educational content only. Apex is an educational mentorship program about ecommerce. All content, mentor feedback, homework reviews, journal notes, and communications are for general educational and informational purposes only.
No earnings or results guarantee. We make no promise, representation, or guarantee that you will earn money, achieve any particular result, build a successful business, or recover what you paid. Any examples, case studies, testimonials, or figures are illustrative and are not typical, promised, or guaranteed outcomes. Your results depend on many factors outside our control, including your own effort, skill, decisions, market conditions, and circumstances. You assume full responsibility for your own business and financial decisions.
Not professional advice. The Service does not provide financial, investment, tax, legal, accounting, or other professional advice, and nothing in it should be relied on as such. No fiduciary, advisory, or professional-client relationship is created by your use of the Service. Consult a qualified professional before making financial or legal decisions.
The Service and all of its content (including video lessons, weekly call recordings, text, course structure, modules, frameworks, templates, swipe files, graphics, logos, designs, software, and the "Apex" name and branding) are owned by us or our licensors and are protected by copyright, trademark, and other intellectual-property laws. The frameworks, templates, and swipe files are licensed to you, not sold, on the terms in Section 4. Except for the limited license in Section 4, no rights are granted to you, and all rights are reserved. You may not use our names, logos, or trademarks without our prior written permission.
"User Content" means anything you submit to or create on the Service, including homework files, product-test journal entries, uploaded files, messages, and other materials.
You keep ownership. As between you and us, you retain ownership of your User Content.
You grant us a license to operate the Service. You grant us a worldwide, non-exclusive, royalty-free license to host, store, reproduce, display, process, and transmit your User Content solely to operate, provide, secure, review, and improve the Service, for example so a mentor can review your homework or journal entries and respond with notes and messages. This license lasts as long as we retain your User Content (see retention in the Privacy Policy) and ends when your content is deleted from our systems, except for residual backup copies and to the extent we must retain it to comply with law.
De-identified use (optional). We may use your submissions in de-identified, anonymized form for teaching examples and to improve the Service. We will not publish identifiable submissions, or use them as testimonials, without your separate consent.
Mentor notes and messages are ours. The notes, feedback, and messages our mentors or staff create are our content (licensed to you for your personal learning under Section 4), even when they reference or respond to your submissions.
Your responsibilities. You represent that you have the rights to submit your User Content and that it does not violate these Terms, infringe anyone's rights, or break any law. You are responsible for keeping your own copies of anything important; the Service is not a backup service.
Feedback. If you send us suggestions, ideas, or feedback about the Service, you grant us a perpetual, irrevocable, worldwide, royalty-free license to use them for any purpose without restriction or compensation. Feedback is not confidential.
Privacy of submissions. Your homework, journal entries, and messages are private to you and the mentor/admin who reviews them, as described in the Privacy Policy. There are no public, social, leaderboard, or member-to-member sharing features.
A mentor or admin (a single mentor for the current cohort) may review your submissions and respond with notes or messages within the Service. Reviews and feedback are part of the educational experience and are subject to the disclaimers in Section 7. We do not guarantee any response time, outcome, or that feedback will be provided for every submission.
Third-party services. The Service relies on third-party providers, including Discord (login, identity, and community), Supabase (database, file storage, and authentication), Bunny (DRM-protected video hosting and per-user watermarking), Vercel (web hosting), Sentry (error tracking and performance monitoring), and Twilio (SMS phone verification). Your use of Discord is also governed by Discord's own terms and policies. We are not responsible for third-party services, and their availability is outside our control. See the Privacy Policy for details on data handled by these providers.
Copyright complaints (DMCA). We respect intellectual-property rights and expect you to do the same. If you believe content on the Service (including another user's submission) infringes your copyright, send a notice to our designated agent: DMCA Agent, Apex Ecommerce Group LLC, 30 N Gould St Ste R, Sheridan, WY 82801, admin@apexecommerce.co, including the information required by the DMCA. We will respond to valid notices, including by removing infringing material, and we follow a counter-notice process. We terminate the accounts of repeat infringers in appropriate circumstances.
Payment and enrollment are handled outside the Service, through a separate process and a separate provider that we do not operate as part of the Service. The Service itself never collects payment and does not run sales or enrollment. Pricing, billing, and refund eligibility are governed by the terms of wherever you made your purchase and by our no-refund policy (all sales are final and no refunds are provided, except where a refund is required by non-waivable consumer-protection or other applicable law, in which case that law controls only to the extent it is non-waivable), together with any separate purchase agreement you entered into, not by the Service. Nothing in this no-refund policy is intended to waive, limit, or override any refund, cancellation, cooling-off, or withdrawal right that applicable law makes non-waivable for consumers where you live; to the extent any part of this policy conflicts with such a non-waivable right, that part does not apply to you and the remainder of the policy stays in effect.
Digital-content access. Where you request and receive immediate access to the course and its content, you acknowledge that, to the extent permitted by applicable law, you may lose any statutory cooling-off or withdrawal right once access is granted or once you begin accessing the content. Any mandatory consumer-withdrawal rights that apply where you live are not waived by this clause.
Contact us before disputing. If you have a billing concern, you agree to contact us first at admin@apexecommerce.co before initiating any chargeback or payment dispute. Initiating a chargeback or payment dispute while retaining access authorizes us to immediately revoke your "Member" role and access and may be treated as a breach of these Terms. Regardless of the outcome of any payment dispute, all content you accessed remains subject to the license and anti-piracy terms in Sections 4–6. No refund will be provided where access is terminated for a violation of these Terms (including the anti-piracy and content-protection rules in Sections 5 and 6).
By us. We may suspend or terminate your access and "Member" role at any time, with or without notice, including if (a) you breach these Terms, (b) you lose the "Member" role, (c) we reasonably suspect misuse, fraud, security risk, or content theft, or (d) we discontinue the Service.
By you. You may stop using the Service at any time. You may also request deletion of your account data as described in the Privacy Policy.
Review of enforcement decisions. If we terminate or suspend your access for a suspected violation (including suspected content theft or sharing) and you believe this was a mistake, you may contest the decision by contacting us at admin@apexecommerce.co within 14 days. We will review your contest in good faith. For non-egregious, curable breaches we may, at our discretion, give you an opportunity to cure before terminating; egregious violations (such as redistributing content) may result in immediate termination without a cure period.
Refunds on termination. If we terminate your access for your breach of these Terms, no refund is due. If we terminate your access not for your fault (for example, we discontinue the Service), any refund eligibility is governed by our no-refund policy (all sales final, except where a refund is required by law) and any separate purchase agreement.
Effect of termination. When your access ends, your license under Section 4 ends immediately and you must stop accessing and using the Service and all content. Sections that by their nature should survive (including Sections 5, 6, 7, 8, 9, 12, 14, 15, 16, 17, 19, and 20) survive termination. We handle your data after termination as described in the Privacy Policy, including our support for data export and deletion.
THE SERVICE AND ALL CONTENT ARE PROVIDED "AS IS" AND "AS AVAILABLE," WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY. TO THE FULLEST EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE.
WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, TIMELY, SECURE, ERROR-FREE, OR FREE OF HARMFUL COMPONENTS, OR THAT CONTENT PROTECTION CANNOT BE CIRCUMVENTED. WE DO NOT WARRANT ANY EARNINGS, RESULTS, OR OUTCOMES (SEE SECTION 7). Some jurisdictions do not allow certain warranty exclusions, so some of the above may not apply to you.
TO THE FULLEST EXTENT PERMITTED BY LAW, IN NO EVENT WILL WE OR OUR OWNERS, OFFICERS, EMPLOYEES, MENTORS, CONTRACTORS, OR AGENTS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, BUSINESS, GOODWILL, OR DATA, ARISING OUT OF OR RELATED TO THE SERVICE OR THESE TERMS, WHETHER IN CONTRACT, TORT, OR OTHERWISE, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
TO THE FULLEST EXTENT PERMITTED BY LAW, OUR TOTAL AGGREGATE LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THE SERVICE OR THESE TERMS WILL NOT EXCEED THE GREATER OF (A) THE AMOUNT YOU ACTUALLY PAID FOR ACCESS, OR (B) USD $100. IF APPLICABLE LAW DOES NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY OR OF INCIDENTAL OR CONSEQUENTIAL DAMAGES, THE ABOVE LIMITATIONS AND EXCLUSIONS APPLY TO YOU ONLY TO THE EXTENT PERMITTED BY LAW, AND OUR LIABILITY IS LIMITED TO THE SMALLEST AMOUNT PERMITTED BY LAW.
This Section limits OUR liability to you. It does not limit YOUR liability or indemnification obligations to us, including for breach of Sections 5 or 6 (anti-piracy and content protection). Some jurisdictions do not allow certain limitations, so some of the above may not apply to you. Nothing in these Terms limits liability that cannot be limited by law (such as for fraud or, where applicable, death or personal injury caused by negligence).
You agree to indemnify, defend, and hold harmless Apex Ecommerce Group LLC and its owners, officers, employees, mentors, contractors, and agents from and against any claims, damages, losses, liabilities, and expenses (including reasonable attorneys' fees) arising out of or related to: (a) your use or misuse of the Service; (b) your violation of these Terms, including the anti-piracy and content-protection rules; (c) your User Content; (d) your violation of any law or any third party's rights; or (e) your distribution, capture, or sharing of any content.
To the fullest extent permitted by law, any claim or dispute arising out of or related to the Service or these Terms must be filed within ninety (90) days after the event giving rise to it, or it is permanently barred. This time limit does not apply where it is prohibited by law, including for certain consumer claims.
We may modify, suspend, or discontinue any part of the Service at any time. We may also update these Terms from time to time. If we make material changes, we will update the "Last updated" date and provide reasonable notice (for example, through the Service or the Discord server). Changes are effective when posted unless we say otherwise. Your continued use of the Service after changes take effect means you accept the updated Terms. If you do not agree, stop using the Service.
These Terms are governed by the laws of the State of Wyoming, United States, without regard to its conflict-of-laws rules.
Informal resolution first. Before starting any formal proceeding, you and we agree to try to resolve the dispute informally. The party with a concern must send a written notice describing it to admin@apexecommerce.co (or, for us, to your email or through the Service), and the parties will attempt in good faith to resolve it for at least 30 days.
Formal resolution (binding arbitration; class-action waiver). If the dispute is not resolved informally, it will be resolved by final and binding individual arbitration administered by the American Arbitration Association (AAA) under its Consumer Arbitration Rules, seated in Sheridan, Wyoming (or conducted remotely by video or telephone where available), and judgment on the award may be entered in any court of competent jurisdiction. This arbitration agreement is governed by the Federal Arbitration Act (9 U.S.C. Section 1 et seq.).
Delegation. You and we agree that the arbitrator, and not any court, has the exclusive authority to resolve any dispute about the interpretation, applicability, enforceability, scope, or formation of this arbitration agreement, including any claim that all or any part of it is void or voidable, except that the enforceability of the class-action waiver below is for a court, not the arbitrator, to decide.
Class-action waiver. You and we waive any right to a jury trial, and agree that claims may be brought only in an individual capacity and not as a plaintiff or class member in any purported class, collective, consolidated, or representative proceeding. Non-severability of the class-action waiver: the class-action waiver is a material and non-severable part of this arbitration agreement. If the class-action waiver is found unenforceable or invalid as to any claim or request for relief, then the entire arbitration agreement in this Section (but not the rest of these Terms) is null and void as to that claim or request for relief, which will instead proceed in the courts located in Wyoming; in no event will any claim be arbitrated on a class, collective, consolidated, or representative basis.
Your right to opt out. You may opt out of this entire arbitration agreement, with no effect on the rest of these Terms, by emailing admin@apexecommerce.co within 30 days of first accepting these Terms and including your Discord handle and a clear statement that you opt out of arbitration; if you opt out, disputes will be resolved by the state or federal courts located in Wyoming. Opting out of arbitration does not relieve you of any other provision of these Terms.
Carve-outs. This arbitration requirement does not apply to (i) qualifying small-claims-court matters brought on an individual basis, or (ii) claims for injunctive or other equitable relief to stop content theft or intellectual-property infringement, which either party may bring in a court of competent jurisdiction at any time.
Questions about these Terms? Contact us at admin@apexecommerce.co or through the designated Discord support channel.
Apex Ecommerce Group LLC 30 N Gould St Ste R, Sheridan, WY 82801, United States